Tuesday 8 April 2014

Cereal box psychology

Obviously America has way more sugary kids breakfast cereals than we do in Australia.

But that doesn't mean we don't have plenty.

Last night I stumbled on this great infographic on kids cereals by Cornell University.

I know there's a lot (and I do mean a lot) of science behind the placement of goods in supermarkets.

But I never pictured it was a seriously sinister as the infographic shows.

Click the pic if you want a better look.