Friday, August 28, 2015

Dylan plugs Audi



To be honest I'm struggling to really see the connection between a musical revolutionary angering his most ardent fans and a German hatchback. But hey it's still an entertaining piece of film. 

Thursday, August 27, 2015

Let's make a McWhopper

Absolute genius idea. Read all about it in the New York Times

Wednesday, August 26, 2015

Wisdom of Bernbach



Tuesday, August 25, 2015

The Phone-brella

Now here's an idea I wish I'd thought of.

An umbrella that lets you use your phone while keeping the rain off.

So obvious you wonder why nobody thought of it before.

Click here to find out more.


Monday, August 24, 2015

Ad for a Teaser

Finally someone in confectionary land took up my idea of putting Maltesers in a bar.

And what better way to announce it to the world than with that cracker of a headline.

I gave a talk on print advertising at the ADMA Creative School last week. If this ad had been around then it would definitely have been added to my presentation.

Wednesday, August 19, 2015

Burn & Destroy

Stole this from a friend's Facebook.

Great quote from Bukowski.

Sums up what life as a creative is all about. 

Tuesday, August 18, 2015

Puppy power!



Love this new Amazon spot by Joint London for many reasons. We had a Maltese when I was a kid. the Lee Marvin song at the end was big on the radio when I was a kid. Plus it's a dog in an ad. And who doesn't love that?

Monday, August 17, 2015

Clever copy


Friday, August 14, 2015

Comments on or off?

It's very rare these days that people leave a comment on one of my posts.

In the early days of BrandDNA this was not the case.

There were lots of comments and plenty of banter.

Times have changed though.

There are now an untold number of ad blogs. When I started DNA there weren't.

And most of the banter has moved to Twitter.

Leaving BrandDNA to become essentially an advertising website.

Nothing wrong with that. But it's made having a comments section pointless.

So I'm thinking of turning them off.

Do you care? Probably not. I know I certainly don't. 

Thursday, August 13, 2015

Surf's up

A friend in Sydney sent me a link to a photography series called Hazmat Surfing by Michael Dryland.

It's based on his experiences in the surf after a massive overnight rain deluge.

I live near the beach in Melbourne so I'm familiar with how the sea looks after a big rain.

The photos are quite striking don't you think?

They really got me thinking. But not about the environment.

Nope.

Sadly they got me thinking how long it will be before some advertising creative borrows the idea and enters it into an award show.